AlphaZero Studios

// alphazero studios · the everything platform

One button builds your website. One platform runs the business.

Answer five questions, bring your existing website, Google Business profile, photos, logo, or brand colors, then press Start AI build. AlphaZero creates the first version, turns on the right business capabilities, and gives you one place to sell, book, stream, publish, market, support customers, and grow — with Anthropic's Claude built in to run it alongside you.

Now open · 14-day free trial, no card required
  • One-button AI site build
  • Claude built into every screen
  • 36 first-party apps
  • One Apex account, everywhere
AlphaZero Studio product-page editor with a photo mosaic, product details, and layout presets
Your products. Your layout. Every detail editable in Studio.

One platform. Any kind of business.

not just a shop
  • Commerce

    Shops & brands

    A complete storefront and checkout — products, variants, discounts, Apple Pay / Google Pay / PayPal, plus in-person POS. Physical or digital, retail or wholesale.

  • Menus · Orders · POS

    Restaurants & food

    Menus, online ordering, table bookings, and a register that shares one system. Dine-in, pickup, and delivery run off the same catalog you edit by chatting.

  • Appointments

    Bookings & services

    Online booking, staff schedules, and paid appointments for clinics, studios, salons, agencies, and independent pros. The same platform, pointed at your calendar.

  • Classes · demos · launches

    AlphaLive events

    Host classes, workshops, product launches, property tours, fundraisers, onboarding, and demonstrations directly on your website — chat, payments, and replays included.

  • Community

    Social & creators

    A social feed, profiles, and community surfaces with moderation built in. Build an audience and sell to it in the same place, on the same login.

  • Price lists · NET terms

    Wholesale & B2B

    Per-customer price lists, NET terms, quotes, and multi-store. Full B2B is included on every plan — no “enterprise” upsell wall to unlock it.

The right test isn't “do I sell products?” — it's “do people pay you?” A booking is a product with a calendar. A membership is a product that renews. A ticket is a product with a seat. Pick your business type at setup and the whole platform reshapes itself around it — and most real businesses mix two or three:

  • Coaching & training
  • Events & venues
  • Rentals & hire
  • Real estate
  • Education & courses
  • Gyms & memberships
  • Nonprofits & causes
  • Marketplaces & directories
  • Repair shops & service centers
  • Digital products & software

AlphaLive · live on your website

Go live for your business, not somebody else's platform.

Turn your website into the destination for live classes, demonstrations, launches, tours, workshops, performances, fundraisers, and customer events. Gaming is welcome, but AlphaLive is built for every business with something worth showing live.

  • Coaches & consultants
  • Teachers & course creators
  • Fitness & wellness businesses
  • Musicians & performers
  • Churches & nonprofits
  • Real estate professionals
  • Restaurants & hospitality
  • Product brands & retailers
  • Event organizers
  • Software companies

Teach

  • Group classes
  • Paid workshops
  • Office hours

Sell

  • Product launches
  • Cooking demonstrations
  • Live auctions

Serve

  • Customer onboarding
  • Software demonstrations
  • Property tours

Gather

  • Performances
  • Fundraising events
  • Community broadcasts

One website, one customer relationship.

  • Your domain and brand
  • Your customer accounts
  • Products, bookings, and payments
  • Chat, replays, email, and analytics

One button to a working website

AI starter build

Answer five questions. Press Start AI build.

Tell AlphaZero what you sell, who it is for, the brand vibe, business type, and your goal. Choose a proven template or let AI decide. One button creates the first version, rewrites it for your business, switches on the matching capabilities, and streams the build progress while it works.

  • Imports context from an existing site or connected Google Business Profile
  • Uses product or menu photos, your logo, and brand colors when provided
  • Builds for shops, restaurants, bookings, services, creators, communities, and more
  • Keeps every result editable in Studio — drag, type, or ask AI for another change
AlphaZero AI build settings for light or dark appearance, image style, video generation, and an immersive 3D hero
Choose your appearance, picture style, generated media, and immersive hero before the build.

Customize every detail — without touching code

the studio

Drag it, type it, or just ask. Every page is yours to rearrange.

The Studio is one place to edit your homepage, pages, blog posts, products, and collections. Pages are built from sections you add, reorder by dragging, hide, or duplicate — gallery, info, reviews, buy box, description, related products, banners, FAQs, and dozens more. A live preview updates as you go, on desktop or mobile.

  • Right-click any section — or any single field — to edit it with AI in place
  • Reorder, show/hide, and duplicate sections with one click
  • Hundreds of section types across General, Social, Forum, Booking, Restaurants, and Live
  • Template + preset libraries to start from, then make it your own
  • Brand colors, fonts, radius, and layout — all editable, no theme code to fork
AlphaZero Studio editing a salon website with service image panels and section controls
Build service pages with live previews and controls for every section.
AlphaZero Studio with a dark storefront preview and selectable Featured Grid design templates
Choose a design template, then make it your own.

Claude built in · not a chatbot on the side

Anthropic's Claude is how you operate the store.

Claude is wired into every layer of the platform. You never buy an API key, never manage a prompt, and never leave the admin — AI usage is metered on your one AlphaZero bill.

  • Build by describing

    The Store Builder turns a sentence into a complete storefront, and the Studio agent keeps editing it through conversation. A code agent writes custom blocks and CSS — with scripts deliberately forbidden, so nothing it writes can be unsafe.

  • Run by asking

    “Which products lost margin this month?” Ask questions of your own data, draft product copy, get AI replies in the inbox, quote work orders, write automations, and let AI Phone answer the store’s line.

  • Bring your own AI

    Every store exposes a scoped, OAuth-protected MCP endpoint — the open standard. Connect Claude Desktop, Claude Code, Codex, or any MCP-compatible agent and work on your store from outside, scoped to your store and audited like everything else.

  • Accountable by design

    Every AI action is logged with its cost and outcome, visible in AI Activity. Anything that moves money or inventory is approval-only: the AI proposes, a human approves. Always.

The video can edit itself too

native desktop editor · beta

Drop in the footage. Start from an AI-assisted first cut.

AlphaZero Native Editor turns raw clips into a structured starting point, then lets you refine every decision on a real timeline. Trim scenes, build captions, add transitions, and tune color per clip in fast native software built with C++, Qt 6, and libav.

  • AI Auto Edit plus automatic and manual B-roll workflows
  • Cuts, captions, transitions, effects, audio, speed, masks, and per-clip controls
  • AI video generation and shot-prompt creation inside the editor
  • Native desktop performance instead of a browser-wrapped editor
Download the video editor →
The real AlphaZero Video Automation editor showing transitions, AI Auto Edit and B-roll tools, AI generation controls, a vertical video preview, and a multitrack timeline
The real editor: AI Auto Edit, B-roll workflows, generation tools, clip controls, transitions, captions, and a fully editable multitrack timeline.

Generate the images and video too

ai builder
AI BuilderAI credit $13.37 · Add credits
ChatImage generatorVideo generator
Studio product shot, soft daylight, neutral background…

Reference images 0 / 4

Add filesUpload folder
Model · nanobano2 (~$0.14)16:9
Generate image
Cream ceramic scented candle in a jar
16:9
Matte black stoneware coffee mug
16:9
Natural canvas tote bag
16:9
Potted fiddle-leaf fig in a white pot
16:9

Need a product shot or a hero video? Make it right here.

The same AI builder generates images and short videos on demand. Describe what you want, pick a model and aspect ratio, drop in reference images for style and subject consistency, and use the result straight in your store — no stock-photo hunt, no separate tools.

  • Image and video generation built into the editor
  • Multiple models with transparent per-generation cost
  • Reference images and folders for consistent style and subjects
  • Everything draws from one shared AI credit balance — top up anytime

A storefront you can walk through

virtual world
An AlphaZero virtual store with product displays, glass cabinets, and a walkable white-brick interior
Inside an AlphaZero virtual store — your own walkable showroom.
The shared AlphaZero virtual mall concourse with white columns, gold trim, storefront entrances, and a central fountain
The shared Virtual Mall connects individual storefronts in one walkable destination.

Sell in a walkable 3D world, not just a grid of cards.

Every AlphaZero store can publish a 3D space customers explore — your own vault, or a stall in a shared virtual mall alongside other brands. Products on the shelves are the same products in your catalog, and checkout is the same checkout. It’s an experience the flat-website builders simply can’t offer.

No 3D skills required — arrange your space from the dashboard, or ask the assistant to lay it out for you. Shoppers walk the aisles, browse by department, and check out without ever leaving the world.

Every showroom plugs into the shared Virtual Mall — a concourse where every hosted store is a place you can see and walk into, with avatars, live events, and NPC shoppers mirroring real traffic. Not on AlphaZero yet? Claim a mall stall from a Shopify URL or a CSV and the mall mirrors your catalog.

The showroom above is a real AlphaZero storefront.

One account. One network. Every store.

apex accounts

Your customers arrive already signed in.

Every AlphaZero shopper has one Apex account that works across every store on the network — including yours, on your own domain, through one-click “Sign in with AlphaZero.” The biggest checkout drop-off is “create an account,” and on AlphaZero there is nothing to create: every store on the network is warming up customers for you.

Passkeys, magic links, two-factor, recovery, breach response, and privacy requests are the platform's responsibility — not yours. Your customer records stay yours: Apex is the door, not the house.

  • Known at first visit

    Returning AlphaZero shoppers sign in with one click or a passkey; saved addresses are ready at checkout, with their consent.

  • Your store in their hub

    Orders, bookings, subscriptions, memberships, gift cards, and returns from your store appear in every customer’s personal hub — automatically.

  • Trust that travels

    Accounts carry a trust standing earned across the whole network. Require it for reviews, giveaways, and referrals — fake accounts fail the bar before they reach you.

  • Customers serve themselves

    Address changes, returns, subscription pauses, and privacy requests happen from their hub and land in your admin as the right record — not a support ticket.

All 36 first-party apps, built in

31 included · 5 from $5/mo

The things you would normally bolt on from a marketplace are first-party here. 31 of the 36 are included with your plan at no extra cost; the other 5 are paid add-ons between $5 and $25/mo — and you only pay for one while it's switched on. No integrations to wire up and no accounts to juggle. Flip one on and it is instantly connected to your admin, storefront, AI assistant, automations, and reports.

Complete directory

Every app in the platform today — with its price.

36 connected apps

Sell & get paid

  • PayPal CommerceIncluded
  • Manual payment methodsIncluded
  • POS Terminalfirst location free, then $25/locationIncluded
  • Wholesale B2BIncluded
  • BookingsIncluded
  • Events & TicketingIncluded
  • Auto Repair SuiteIncluded
  • Services MarketplaceIncluded

Market & grow

  • Customer Messaging350 sends/mo free, then $15 / $35 / $65 for 10K / 50K / 100K sendsFree – $15/mo
  • Newsletter SignupIncluded
  • Recent Purchase PopupIncluded
  • Checkout GiftsIncluded
  • Loyalty & ReferralsIncluded
  • Giveaways & RafflesIncluded
  • Sales SchedulerIncluded
  • Social ChannelsIncluded
  • Affiliate MarketingIncluded
  • Verified DiscountsIncluded

Search & discover

  • SEObase fee + AI usage billed separately$10/mo
  • AutoblogIncluded
  • Rank Tracker100 tracked keywords included, then $0.10 each$25/mo
  • Click Shield5,000 clicks/mo included, then $2 per 1,000$20/mo
  • Local BusinessIncluded
  • Search (Typesense)Included
  • Google ShoppingIncluded
  • AmazonIncluded
  • eBayIncluded
  • TikTok catalogIncluded

Run the business

  • AlphaZero AI SupportAI usage billed separatelyIncluded
  • AnalyticsIncluded
  • ReviewsIncluded
  • Inventory Sync$5/mo
  • Inventory CheckIncluded
  • Tax TrackerIncluded
  • Job BoardIncluded
  • Virtual StoreIncluded

App prices are per month, per site, and are added to your plan only while the app is switched on — turn one off and the charge stops at the next cycle. Metered apps show what is included before usage is billed. Plan pricing, the platform fee, bandwidth, and storage are on the pricing page.

  • Deep, not bolt-on

    Each app spans your admin, storefront, background jobs, and dashboard — Reviews alone touches 20 surfaces. These are real product features, not iframes.

  • Your AI assistant can drive them

    Most apps expose tools the assistant can use — “set up a gift with purchase,” “write a campaign” — so you can run them by asking instead of clicking.

  • One switch, fully reversible

    Turn an app on when you want it and off when you don’t. Settings live in one place, and your data and storefront keep working either way.

Already on Shopify?

Switching is one paste.

Paste a read-only Shopify token and AlphaZero imports your products, collections, discounts, pages, blog posts, redirects, customers, and orders. The import is read-only, one-way, and repeatable — your old store keeps running until you're ready, and redirects keep every old link working when you point your domain here.

  • Products, variants, images, inventory & SEO fields
  • Customers and full order history
  • Pages, blog posts & redirects — published automatically
  • Run it again any time; it never writes to Shopify

Why AlphaZero

06 · principles
  • Every feature included

    B2B, multi-site, custom private apps, granular staff roles, streaming, bookings — no feature gates, no enterprise upsell wall. You pay for scale, not to unlock the thing you need.

  • 36 first-party apps

    SEO, email, reviews, loyalty, analytics, inventory, payments, social, print on demand and more — integrated and switched on when you want them. 31 are included with your plan; the other 5 are $5–$25/mo each, and you only pay for the ones you switch on.

  • One company owns all of it

    Storefront, checkout, hosting, email, inbox, AI, apps, accounts, the mall — first-party, on infrastructure AlphaZero runs. Loyalty knows about orders. Reviews know about deliveries. Nothing to integrate, nothing to sync, no vendor finger-pointing.

  • A storefront like nowhere else

    Ship a normal fast website — or a walkable 3D world customers explore. Both come from the same catalog, the same checkout, the same dashboard.

  • Pay as you grow

    One plan that fits your monthly transactions and revenue, plus a platform fee that tapers as you scale. No card to look around — you only pay more once you’re actually selling more.

  • Your data stays yours

    Every store is isolated at the database row, not the request. Open architecture, exportable data, and a clean way out whenever you want one.

Built security-first

your customers, protected
  • Card data never touches us

    Payments run on hosted card fields with your own Stripe account as merchant of record — AlphaZero never custodies funds, and every payment webhook is cryptographically verified.

  • Passkeys first

    Passkey (WebAuthn/FIDO2) sign-in with magic-link fallback and recovery codes, per-device session control, sign-out-everywhere, and bot protection on signup and login.

  • Isolated and encrypted

    Every store is isolated at the database row, and customer personal data is encrypted at the application layer with a distinct key per store.

  • Sandboxed by construction

    Custom apps run in a fully sandboxed frame with no cookies and no origin, and AI-written code can never include scripts. Strict Content Security Policy on every surface.

  • Approvals on your money

    Refunds, credits, discounts, inventory, payouts — AI and staff proposals wait for a human with permission. Dedicated security, admin, and AI audit logs record everything.

  • Watched from outside

    Daily backups, disaster-recovery configuration, and a public status page mirrored on independent infrastructure, plus a written security policy and incident runbooks.

Live in an afternoon, not a quarter

super easy to use
  1. 01

    Answer five questions

    Tell AlphaZero what you sell, who it serves, the brand vibe, business type, and the result you want.

  2. 02

    Press Start AI build

    AlphaZero creates the first version, brings in your source material, and turns on the right capabilities.

  3. 03

    Edit, launch, and grow

    Refine anything in Studio, connect your domain, switch on the apps you want, and start operating.

The site builder, AI creation tools, native video editor, B2B, multi-site, streaming, bookings, and 36 connected apps — one AlphaZero Studios ecosystem. Create your store →

This is not a deck. It's a codebase.

proof of execution
product areas shipped as first-party apps
75+product areas shipped as first-party apps
pull requests merged — every one reviewed and tested
7,800+pull requests merged — every one reviewed and tested
automated test files gating every change
4,000+automated test files gating every change
third-party app fees a merchant needs to pay
$0third-party app fees a merchant needs to pay

// now open · start in minutes

Create your store. Free for 14 days.

Pick a name, confirm your email, and your store is live on a 14-day free trial with every app switched on. No card, no invite, no waiting list — you can start building the moment you sign up.

No card required. Already have a store? Sign in.

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